Marketing Specialist


Description

• Plan, organize and implement logistics for trade show exhibition and training events including flight/hotel booking, booth design/shipment, and overall presentation. Attend trade shows as needed to assist in presentation, booth operation, etc. Coordinate new product launches with regular meetings, maintaining a launch schedule, coordinating photo shoots, and ensure all departments are kept informed and on track. Review and track competitive ads. Assist with delivery of email campaigns and database management. Keep abreast of changes in the industry, with competitors and with our own products; self-train and stay current. Gather information on competitors, prices, sales, and methods of marketing and distribution. Analyze distributor/partner websites including pricing, product presentation, brand use and structure. Use the Adobe Creative Suite to research, write and design clear and compelling marketing content, including product literature, newsletters, press releases, and video scripts. Supervise social media outreach. Develop fresh presentations. Coordinate and deliver email campaigns. Develop and maintain sales tools including newsletters, price lists, instruction manuals, etc.


Qualifications

  • - BS in Marketing or equivalent. - 3 plus years of marketing / sales experience - Excellent interpersonal skills - Experience with Adobe, Social Media marketing and conducting presentations